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April 2, 2024
5m
Can Displaying Dislike for a Product Actually Boost Its Appeal?
Understanding the cognitive power of an unconventional creative.
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AI in marketing
5/8/2022
2 min to read
Is your client seeing you? Predicting attention with Memorable
How you can use our AI-powered platform to know which elements of your ad are driving attention.
AI in marketing
23/8/2022
5 minutes
How Artificial Intelligence (AI) is changing ad creative optimization
The adtech space has a new way of boosting results with AI: improving creative.
AI in marketing
17/8/2022
2 min to read
Time's up, A/B testing
The times when you needed to invest for a couple of weeks in each ad to see if they work are gone.
AI in marketing
Insights
2/4/2024
Can Displaying Dislike for a Product Actually Boost Its Appeal?
Understanding the cognitive power of an unconventional creative.
Memorable news
8/11/2022
Memorable wins AdExchanger Award ๐โ
Memorable was recognized for providing the Best Account Support by a Tech Company.
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23/8/2022
5 minutes
Beauty filters vs. natural look: which one is more memorable?
We tested more than 200 images of women and men with and without beauty filters to see which category was more memorable. The results were surprising.
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