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Can Displaying Dislike for a Product Actually Boost Its Appeal?

Understanding the cognitive power of an unconventional creative.

AI in marketing

Is your client seeing you? Predicting attention with Memorable

How you can use our AI-powered platform to know which elements of your ad are driving attention.

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Beauty filters vs. natural look: which one is more memorable?

We tested more than 200 images of women and men with and without beauty filters to see which category was more memorable. The results were surprising.

AI in marketing

Time's up, A/B testing

The times when you needed to invest for a couple of weeks in each ad to see if they work are gone.

Generative AI

Can you distinguish traditional photos from generative AI?

Three of these images were created by the Memorable Ad Maker. One is a traditional photo. Can you guess which one it is?

AI in marketing

Insights

How Hellmann’s chose the most impactful Key Visual with Memorable’s algorithm

We helped Hellmann’s choose the best KV among five alternatives. Can you guess better than AI?

Generative AI

Insights

AI in marketing

Make AI Ad Generators Work for You: A Guide to Mastering Your Prompt Generation

The key to a great AI-generated ad is an awesome text prompt. This guide will turn you into a prompt engineer in 10 minutes.

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